Coffee Haus Redesign

Coffee Haus is a cafe in Schaumburg and South Elgin Illinois, and is run by a Korean-American couple. With multiple locations as well as an online presence, the brand was different in all of those different locations, so a cohesive redesign was needed. This is a class assignment.

Process

It all begins with sketches and inspiration. My biggest inspirations were from the Hangul (Korean writing) for coffee, coffee, and bubble tea itself because they are Coffee Haus’ best sellers.

Finals

After many rounds of back and forth and finalizing the final logo, I made many different variations of how the logo could be used in collateral materials.